Case Study • Client Site

HalfordsforBusiness

Employee benefits and wholesale portal

+15% business sign-ups
Microsoft Power PagesDynamics 365
Halfords for Business homepage offering cycling and motoring benefits for employees

halfordsforbusiness.com

Overview

Halfords has kept Strange Tech on as the dedicated tech team for halfordsforbusiness.com since the site went live in 2023.

The site serves employers and benefit providers. They come to it for Cycle2work, gift cards and wholesale, and sign in to manage their accounts.

No other agency was involved. UX, UI, visual design and the build were all ours, on Microsoft Power Pages and Dynamics 365. The first release took a couple of months.

What We Built

The team that built it is the team that runs it.

UX and information architecture for Cycle2work, gift cards and wholesale

UI and visual design in the Halfords for Business brand

Build on Microsoft Power Pages, with Dynamics 365 behind it

Account sign-in for employers and benefit providers

Wholesale section covering more than 10,000 product lines

Maintenance and changes since launch

The Portal
Halfords for Business homepage on a phone

Mobile

Halfords for Business Cycle2work page with a register button for employers

Cycle2work

Halfords for Business wholesale page for ordering products in bulk

Wholesale

Results
+15%

Business sign-ups

After go-live

2023

Launched

Maintained by us since

Tech Stack
Microsoft Power Pages
Dynamics 365

About 15% more businesses signed up after go-live, and the same team has looked after the site ever since.

Need a team that stays after launch?

We design and build sites, then keep them running for as long as you need.