Case Study • Venture

Estimait

AI-powered estimation for creative agencies

£2.5M Valuation
React
Laravel
AWS
OpenAI
Live Tracking

Live Tracking

Overview

Creative agencies lose money on every project they underestimate — and credibility on every project they overestimate. The problem isn't effort. It's that estimation is still guesswork dressed up in spreadsheets.

Estimait changes that. AI-powered project estimation trained on real agency data, generating accurate scopes in minutes instead of days.

Strange Tech partnered with Estimait from first pitch to £2.5M valuation — owning product strategy, design, and full-stack development.

The Problem

“Agencies spend days building estimates that are still wrong 40% of the time.”

Traditional estimation relies on gut feel, historical memory, and spreadsheet templates that don't learn. Senior staff spend hours scoping work that juniors then deliver differently.

Estimait uses AI to analyse past projects, identify patterns, and generate estimates that improve over time — turning estimation from a cost centre into a competitive advantage.

What We Built

Full product strategy and roadmap

UX/UI design — project creation, templates, tracking, estimation views

React frontend with real-time updates

Laravel backend with OpenAI integration

Template library with pre-built project types

Live tracking: budget vs actual, hours vs predicted

Client-facing estimate exports

Results
£2.5M

Valuation

12 Weeks

Idea to MVP

40%

Estimation Accuracy Improvement

Piloting

In Agencies

The Product
Live Tracking
Live Tracking10% under budget
Create Project

Create Project

Template Library

Template Library

Gantt View

Gantt View

Auto-Estimation

Auto-Estimation

Tech Stack
React
Laravel
AWS
OpenAI
PostgreSQL

From napkin sketch to £2.5M valuation in 12 weeks. Estimait proves what's possible when strategy, design, and engineering move as one.

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